Corporate Branding
At cTm Designs, we understand that your brand is more than just a logo or a name - it's the essence of your company. It's what sets you apart from the competition and it's what your customers will remember you by. A strong brand is essential for any business looking to make an impact in their industry.
Our corporate branding package is designed to help you establish a strong and consistent visual identity for your business. We start by conducting a comprehensive business consultation to understand your goals and objectives, your target audience, and your competition. We then perform a consumer and market analysis to identify opportunities and challenges that will impact your brand.
We believe that color is a crucial component of a strong brand, and we work with you to develop a color palette that reflects your company's values and personality.
Here's a simplistic breakdown of the psychological properties of different, common colors:
- Red: excitement, aggression, defiance, power
- Blue: intelligence, trust, serenity, calmness
- Yellow: optimism, confidence, friendliness, creativity
- Green: balance, harmony, vision, authenticity, truth
- Orange: warmth, security, abundance, fun
- Black: sophistication, efficiency, style, glamour
- White: clarity, simplicity, sophistication, efficiency
- Brown: reliability, warmth, support, security
With your color palette in place, we move on to designing a custom logo that captures the essence of your brand. We then create a website that reflects your brand's personality and engages your audience. Our package also includes stationary design, three advertisements, and a style policy guide that ensures consistency across all branding materials.
Here is a breakdown of what usually will go into creating the perfect brand:
- Business Consultation
- Goals and Objectives of the company
- Consumer and Market Analysis
- Logo Design
- Website Design
- Stationary Design
- 3 Advertisements
- Color Pallet
- Integrity of consistency for all branding material; logos, fonts, colors, house style, advertisement, and packaging
- Style Policy Guide
Please contact us for a free estimate
- Basic branding package: $500 - $5,000
- Intermediate branding package: $5,000 - $10,000
- Advanced branding package: $10,000 - $25,000
- Premium branding package: $25,000 - $50,000+